Multi-disciplinary commercial thinking, creative & design for diverse industries.

Robertstown is predominantly the result of my personal work as either an inhouse designer/creative or from working in local and global entrepreneurial environments that needed a specialized 360 degree skill set that could get an idea to market, accelerate development brand/ product timelines, find brand space in saturated markets and bring unconventional yet commercial thinking to act upon opportunity with vigour. My surname is Roberts - Robertstown is my town.

My style is to work collaboratively with founders, entrepreneurs or business owners to understand and articulate existing or new brands and their respective product or service propositions. My Modus Operandi is that your dollar is my dollar.

The Specialized 360 Degree Skill Set:
Going beyond design tools and design/creative expectations, the specialized 360 degree skill set realizes the universe of brand/ product innovation. As an example: this includes connections to offshore markets, manufacturing and prototyping, packaging design and sampling, brand architecture, brand guidelines, product guidelines, investment pitch decks, strategic positioning, product validation and endorsement strategy.

The award or reward if you will, comes from you, the client. If you achieved investment, made a successful pitch, got access to a volume market, increased revenue, made a podium, launched a brand, made people think, excited your brand audience, made the world a better place or made your mum proud, then that's the award and reward from my perspective.

Having said this, my design & creative has been seen on world champions, world record holders, Olympic Gold medallists, CBS, NBS, National Geographic, Cannes, International Vogue, 60 Minutes, greenpeace mercenaries/ activists and less importantly - celebrities...

If you'd like to reach out to discuss an idea:

Talk to Matt

+61 467 165 775

Commerical Thinking

Brand Identity
Brand Strategy
Creative Strategy
Pitch Strategy
Brand Architecture
Brand Guidelines

Commerical Building

Packaging Design, Sampling & Manufacturing
Product Design, Production CAD Modelling
Graphic Design

Web Design
Technical Illustration
2D/3D Illustration
Creative Retouching
Finished Art


Indigenous Acknowledgement
We acknowledge the Australian Aboriginal and Torres Strait Islander peoples as the first inhabitants of the nation and the traditional custodians of the lands where we live, learn and work.